About Us

We exists to help you be your best and we encourage joy.

Everything we do starts with you: The products we make, our customer service, the brands we partner with and the content we create. Ultimately you call the shots around here and that’s the way we like it.

ALLOW US TO<br>INTRODUCE OURSELVES

ALLOW US TO
INTRODUCE OURSELVES

In 2008 we created ban.do because we loved laughing, connecting and designing things that made people happy. Over a decade later a lot has changed, but why we do what we do and who we are hasn’t. At our core we are and have always been optimists who aspire to be better than great and less than perfect and firmly believe that being upside down is much more fun than being right side up.
WHAT JOY LOOKS<br>(&amp; FEELS!) LIKE

WHAT JOY LOOKS
(& FEELS!) LIKE

Joy comes in many forms—color, music, confetti, great conversation—and we believe it sparks creativity, connects people, and makes us more resilient. It lives inside of all of us, sometimes it just needs a little encouragement. So we create and curate products to inspire it.

AN INCLUSIVE KIND OF COOL

Gone are the days of cool meaning exclusive and elusive. We think it’s defined by championing others and supporting individuality. We’re consistently teaming up with independent artists and companies to celebrate you and your unique brand of cool.

feel your best

While we always strive to be a bright spot in your day, we feel a responsibility to acknowledge that life isn’t always joyful. Through purposeful capsule collections and a special space on our site dedicated to mental health, we’re always striving to find more ways to better your lives. Get ready to see more from us to help you feel your best, including the expansion of Ban.do’s business advice and networking community Honor Roll.

we are now striving to find more and more ways to better your lives, professionally, emotionally, and physically

- Jen Gotch, ban.do founder

how it started

2008

2008

August 2008

Jen Gotch starts ban.do, a one-of-a-kind hair accessories company, with a friend in LA.

AUGUST 2008

ban.do is featured on Daily Candy (RIP!), a newsletter that showcased cool businesses.

OCTOBER 2008

ban.do moves into its first office—a teeeeny tiny spot on Beverly Boulevard.

NOVEMBER 2008

Nylon Magazine writes about ban.do! It’s our first-ever feature article.

2009

2009

MAY 2009

The first ban.do employee is hired. And guess what. She still works with us on special projects.

2010

2010

february 2010

ban.do designs a piece for Anthropologie!!!

2011

2011

2011

Yeah, yeah. ban.do collaborates on a hair accessories line with Taylor Swift. No big deal.

2012

2012

APRIL 2012

ban.do starts making more than just hair accessories—we’re talkin’ phone cases.

2013

2013

JANUARY 2013

Atlanta Gift Show, here we come! ban.do has its first booth at a trade show.

2014

2014

APRIL 2014

ban.do moves into the party house (right across from Chateau Marmont) with six employees.

july 2014

The first ban.do planners are released and they sell out within 2 weeks!

november 2014

ban.do introduces #girlspopup, a collection of products by our favorite brands.

2015

2015

february 2015

Honor Roll, ban.do’s free business advice series, kicks off!

november 2015

Apparel?? Yep. ban.do launches a collection that includes tees and sweatshirts.

2016

2016

march 2016

Now with 12 employees, ban.do moves to the Penthouse in Hollywood.

july 2016

Forbes features a story on Jen and #forbes is born. #forbes

2017

2017

january 2017

OMG. ban.do starts the year with 40 (!!!) employees.

april 2017

ban.do creates its first handbag line. It’s called “BFF bags.”

may 2017

ban.do works with Starbucks (maybe you’ve heard of them) to create a collection for Asia Pacific.

july 2017

Half a million followers on ban.do’s Instagram, baby!

December 2017

Wanna go to the mall?? ban.do opens The Mall (a shopping event space) right below the Penthouse.

2018

2018

March 2018

ban.do introduces its first philanthropic effort, Feel Better, that promotes good mental health.

August 2018

It’s ban.do’s tenth birthday! Woohoo!

and we are still going!